About Us: Acadle is a product under the umbrella of Vahmine Technologies Pvt. Ltd, which is also having officers in Korea (Vahmine Technologies) and US (Vahmine Inc).
Vahmine Technologies Pvt. Ltd. (parent company) was started with a simple mission - to put the power of technology and data in the hands of salespeople! The difference between a top sales rep and a bottom sales rep is, at a minimum, a trillion-dollar question. We bring our software expertise to a variety of industries that drive revenue with innovative software. Like a true partner, we do our research which brings the best we can offer in the market. Our Clients include customers from Healthcare, Insurance, Manufacturing, Finance, Consulting and we also have strategic partners across the world.
Our first product Toolyt was launched in 2017, which is an intelligent mobile assistant for the field sales team, which is used by Fortune 500 companies. Acadle has been in existence for the last one year and currently has more than B2B 1600 customers worldwide.
Link: https://acadle.com/
Copywriter/Brand Strategist Responsibilities
• Own and evolve Acadle’s brand voice and co-own our creative strategy with our design and marketing teams.
• A problem-solver who sees every brief as a creative opportunity
• An idea generator who brings originality to the table
• A collaborator who proactively reaches across departments to make them work better
• A communicator who can present clearly and persuasively
• Lead creative execution and copy for a wide range of initiatives and departments including large scale brand campaigns, long-form articles/blogs, online videos, digital and offline ad copy, in-product copy, cross-channel campaigns and community content.
• Help develop positioning and content strategies for existing and new Acadle products and services. Work closely with marketing, product, community, sales, and customer success.
• As a member of the marketing team, you will serve as the primary writer for our website, advertising creative and emails.
• Develop a deep understanding of Acadle LMS SaaS platform and its prospective customer audience, learning how to tell the right story to nurture new prospects into sales-ready leads.
• Working knowledge of writing for SEO and B2B/SMB audiences is a plus.
• Excellent written communication and interpersonal skills - conveying clear and impactful messages through various channels across levels and building strong, productive relationships.
• Chance to shape the strategic direction of the company and be a part of the growth story.
• Work directly with the CEO and core leadership team.
• A chance to work on challenging problems and exercise creativity and leadership in your work. Desired Skills and Experience An individual with 1-4 years of work experience working on advertising, campaign strategy & planning, qualitative research, SEO, brand building, and website content creation.